Lebenslauf

Dr.-Ing. Markus Lauff

Chief Development Architect
Business Innovation Evangelist
Futurist, Lecturer & Speaker

Detailed Curriculum Vitae (2024/07/12)

Personal Details

Date and Place of Birth5th August 1968, Ludwigshafen/Rhein, Germany
AddressMozartstraße 23, 68723 Oftersheim, Germany
ContactPhone: +49 (6202) 592034
Email: markus@[noSpam]lauff.name
(please remove „[noSpam]“)
NationalityGerman

Work Experience

SAP SE – SAP AppHaus
September 2020 – to dateGlobal Enterprise Architecture and Generative AI Lead
Chief Development Architect
SAP SE – SAP Marketing Cloud Development
June 2019 – September 2020Head of User Experience
Managing global team of UI Designers.
April 2015 – May 2019Chief Development Architect @ Central Architecture TeamIn charge of software architecture relevant topics in the area of  UI Technology, Social Networks, Mobile, and User Experience.
SAP AG – SAP Active Global Support
September 2011 – April 2015Head of Global Center-of-Expertise User Experience & Mobile
  • Defined Premium Engagement support portfolio for Ux and mobile
  • Providing pro-active support for strategic customers
  • Onboarding and roll-out of new topics to regional CoEs
  • Presentations at Sapphire, MaxAttention Summit
SAP AG – Shared Business Components (former SAP Business Objects POA / PTU Emerging Solutions / PTU Business User – CTO & Framework, Performance Optimization Application Framework, Head of Product Management)
Aug. 2006 – September 2011Program Product Owner
  • Executed QCD responsibility for full development lifecycle from planning, development to productization for BUI, CLM, MOAM, OCA
  • Changed global SBC product management structure and processes from project oriented development into agile SCRUM-based development
  • Set-up global product management team in Bangalore, Dublin, Levallois, Palo Alto, and Walldorf
  • Managed a global team of product owners / team assistant / students
SAP AG – SAP Research (former Corporate Research, CEC Karlsruhe)
Mar. 2005 – Jul. 2006Director Research Portfolio Office
  • Managed global SAP Research research portfolio
  • Presented research strategies and results to the SAP executive team
  • Supported the alignment of the SAP Research portfolio with the SAP Board
Jan. 2004 – Mar. 2005Director Research Business Development
  • Coordinated SAP Research project applications with European Commission and national funding boards (e.g. BMBF)
  • Represented SAP in international industrial research projects (e.g. with NOKIA, Siemens, W3C)
  • Introduced SAP-wide research transfer value assessment
2002 – Dec. 2003Program Manager
  • Coordinated research activities
    in the area of “Device Independent Application Engineering”
  • Acquired research 3rd-party project funding (e.g. from European Commission)
  • Set up research activities in Palo Alto, Sophia Antipolis, and Karlsruhe
2000  – 2002Project Manager, Senior Researcher, Consultant and IT Architect 
  • Led international industrial research project CONSENSUS
  • Led Pervasive Computing research group
  • Research on new key technologies pertaining to B2B,B2E business
  • Designed and realized ubiquitous office infrastructure
  • Evaluated of mobile/e-commerce projects and strategies
University of Karlsruhe, Telecooperation Office (TecO)
1995 – 2000Research Assistant
  • Designed IT architectures for ubiquitous systems
  • Presented scientific papers/results at international conferences
  • Supervised student/research work within industrial projects (e.g. with Digital Equipment Corporation, SAP AG, Daimler Benz AG)
  • Led student practical courses and seminars / Prepared lectures
  • Acquisition of research projects/funding (e.g. from European Commission)
  • Designed and implemented integration of mobile appliances into a multimedia information system
  • Managed and administered department’s IT infrastructure
Columbus Consulting, IT-Consulting, Oftersheim
1992  – 2020Chairman, Consultant
  • IT consultancy for SME and public institutions
  • Design and development of communal web sites

Patents

 Information organization navigation
Markus Lauff, EP1524591A1 US2005080793A1 US7669146B2, 2003
Method and computer system for evaluating the complexity of a user interface
Markus Lauff, Jun Ma, Axel Spriestersbach, Cedric S. P. Ulmer, Thomas Ziegert, ATE416420T1 EP1544728A1 EP1544728B1US2007162874A1 US8959488B2 WO2005059742A1, 2015
Method and computer system for document authoring
Markus Lauff, Florent Nicoulaud, Samuel Rethore, Patrice Seurat, Pascal T. C. Spadone, Axel Spriestersbach, Cedric S. P. Ulmer, Thomas Ziegert, EP1526448A1 EP1526448B1 US2009024937A1 US8850392B2 WO2005059743A1, 2014

Education

„Executive MBA“
University of St. Gallen, Switzerland2005
SAP AHEAD 2005 Advanced Management Program
University of St. Gallen – Executive MBA in Media and Communication
  • International and Global Economics
  • International HR Management
  • Digital Business
  • Process Management
  • Logistics and Operations Management
  • Innovation, Intrapreneurship and Market Entry Strategy
  • Finance and Accounting
  • Sales and Marketing
Dr.-Ing.
University of Karlsruhe, GermanyNov. 2001
Received Dr.-Ing. from University of Karlsruhe
(PhD Computer Science)Thesis: “System-support for Ubiquitous Applications”
Diplom Informatiker
University of Karlsruhe, Germany30.11.1994
Graduated “Diplom-Informatiker” from University of Karlsruhe
(MSc Computer Science)Master Thesis: “Performance Analysis of IEEE 802.11 networks”
1989 – 1994Computer Science studies at University of Karlsruhe
3.5.1988Graduated „Abitur“ from „Technisches Gymnasium“ Mannheim
1985 – 1988Secondary education „Technisches Gymnasium“ in Mannheim
1979 – 1985Secondary education „Hebel-Gymnasium“ in Schwetzingen
1975 – 1979Primary education in Untereisesheim and Oftersheim

Scientific Research

Nov. 2002 – 2007Applied Research in the area of Web Engineering, Device Independent Application Engineering
Oct. 2001 – Nov. 2002Applied Research in the area of pervasive/mobile computing and advanced customer interfaces
Oct. 1995 – Oct. 2000Research at the University of Karlsruhe, Institute for Telematics, Telecooperation Office (TecO)

University Teaching

2024 – todayLecture Design Thinking (in the context Generative AI use case)
DHBW Mannheim / Software Engineering Artificial Intelligence
2002 – 2008Lecture University Main Course: „TK2 Web Engineering, Web Cooperation and eLearning“
University of Darmstadt, Faculty of Computer Science, Prof. Dr. Max Mühlhäuser

Committees

2003Track Chair „Web Engineering – SAP Innovation Congress 2003“
 Program Committee: WWW 2003 – Web Engineering Track
 Program Committee: 3rd International Workshop on Smart Appliances and Wearable Computing (IWSAWC)
2002Co-Chair W3C Workshop on Device Independent Authoring Techniques (DIAT)
2002 – 2005Member of the W3C Device Independent Working Group
1998 – 2015Computer Society Memberships: ACM, IEEE, Gesellschaft für Informatik (GI)

Expert IT Skills (exemplary list –  a bit outdated, now much more)

Operating Systemsinstallation/administration/programming / LAN administration
(e.g. MS Windows, Linux, EPOC, Palm OS, Mac OS, Digital Unix)
Application ServersHTML Server installation/administration (MS IIS, Apache), WAP Server
ProgrammingSince 1981, e.g. JavaScript, PHP, ABAP, Java, C++/C, Visual Basic, SQL, Pascal, Assembler / Database programming (MySQL, MS SQL, MS Access)
Mobile-DevelopmentSince 2001, e.g. BlackBerry, Android, EPOC, Palm
Web-DevelopmentSince 2002, Standalone and CMS
(e.g. Flex, HTML, WML, ASP, PHP, Java Script, Active X, JSP)

Military Service

1988 – 1989Telecommunication Unit
21.8.1989Honorary-Medal of the German Federal Armed Forces

Social Engagements

Turn- und Sportverein (TSV) 1895 Oftersheim e.V.
2011 – 2023Board (Geschäftsführender Vorstand)
2011 – 2021: 1. Chairman (1. Vorsitzender)
2023: Spokesman (Vorstandssprecher), Treasurer (Finanzen)
2010 – 2014Assistant Coach (Vereinstrainer) of the sport climbing group
Vereinskartell Oftersheim e.V.
2009 – 2012Board (Vorstand): Committee Member (Beisitzer)
Judo Club Oftersheim (JCO) e.V.
2006 – 2007Board (Vorstand): Chairman (1. Vorsitzender)
2005 – 2006Board (Vorstand): Deputy Chairman (2. Vorsitzender)
2000 – 2004Board (Vorstand): Committee Member (Beisitzer)
1995 – 1999Board (Vorstand): Chairman (1. Vorsitzender)
1994 – 1995Board (Vorstand): Deputy Chairman (2. Vorsitzender)
1990 – 1993Board (Vorstand): Treasurer (Kassenwart)
1987 – 1989Board (Vorstand): Press Office (Pressewart)
1992 – 2007Active Coach (Trainer-C Lizenz)

Extra-curricular Information

Language SkillsGerman (native), English (fluent), French (some basics)
Driving LicenseCar
HobbiesSport Climbing, Badminton, Golf, Skiing, Diving